Hi, I’m Cinthia.
I’m a corporate communicator with 20+ years of experience in a global industrial company. I’ve worked across communications, learning, knowledge, and change management, mostly in environments where the stakes are real: large teams, shifting priorities, transformation programs, and the kind of complexity that turns simple messages into multiple competing interpretations.
What I love most is the moment when a big, abstract thing becomes plain:
- a leader can explain it without notes
- a team knows what to do next
- the “how” is easy to find
- and the new behavior doesn’t fade after the first wave of attention
That’s the job.
What I’m known for
Follow-through
Designing for the “random Tuesday,” not the launch day.
Plain language
Making complex work feel human and doable.
Structure
Turning ideas into formats people can follow (toolkits, learning journeys, playbooks).
Bridges
Helping leaders, teams, and specialists stay aligned when things gets noisy.
how i work
It’s not about more communication.
It’s about less confusion.
Here’s what I do:
1. I diagnose the problem and define what success looks like
What’s happening now and what needs to be true next?
Is it clarity, capability, environment, or motivation?
What does success look like, and who owns it?2. I pick the right levers and design the solution
Process tweaks? Tool changes? Decision clarity? Incentives? Support?
I choose what makes the new way easier than the old way.3. I design the communication system
One clear narrative: why / what’s changing / what to do now.
Plus the artifacts people actually need: FAQs, one-pagers, checklists.4. I meet people where they are (with real words)
In the flow of work, using language people actually use.
Templates, nudges, office hours—at the moment of need.
Examples over jargon. “Do this” beats “align on.”5. I watch and adjust
Until it feels normal.
What you’ll find in this portfolio
- Real examples (sanitized where needed)
- The thinking behind them
- The artifacts: campaign materials, learning journeys, and more
Looking for the TL;DR version?
My resume gives you a quick overview.
Cinthia Blanchard 